A Smart Bear published a useful post about how to identify target markets, how to avoid confusing them with demographics, and how to use a prompt list to help define different market segments.
Photographer Dmitry Kokh travelled to an abandoned weather station on Kolyuchin island on the Russian side of the Arctic circle and found a load of polar bears playing house.
Fans of Stargate Atlantis may be familiar with Zero Point Energy. Big Think published an explainer about zero point energy and how we could possibly, or not, harness the latent energy between particles.
Science.org published a piece about how election misinformation can be address by inoculating the public against possible false information before it can take root.
